14 of the top 20 technology companies globally are customers of Pune, India-based Persistent Systems, Ltd. due to the company’s development and engineering expertise. Sierra has supported the ongoing branding, marketing and sales support needs for a number of Persistent initiatives across North America and Europe, from product development and lifecycle platforms to IoT, AI and robot process automation (RPA) solutions.
The majority of these are classic B2B initiatives, with multiple stakeholders and potentially lengthy sales cycles to close. So we’ve developed a wide range of sales enablement tools and customer journey touchpoints from microsites and landing pages to message maps, brochures, presentations, custom graphics, motion graphics, social media and email campaigns and more. These are a few examples: